PharmaCann Bring California-Favorite CAM Flower to Colorado LivWell Enlightened Health Consumers

DENVER (August 31, 2023) – PharmaCann, one of the nation’s largest privately held, vertically integrated cannabis companies, is partnering with celebrated cannabis brand CAM, or California Artisanal Medicine, to bring six of the company’s most popular cannabis strains to LivWell Enlightened Health consumers in Colorado. 

The collaboration between PharmaCann and CAM will bring to Colorado what are largely considered to be some of the most premium cannabis flower strains in the market. Under the agreement, PharmaCann will cultivate six select strains at its Colorado cultivation facility to become the state’s exclusive provider of the CAM family of genetics through LivWell locations. The six strains – CAM’s Formula 41, La Paleta, Lemon Cherry Z, Lemon Cherry Gelato, Coal Creek Kush, and Permanent Marker – are available exclusively now in all 28 LivWell Enlightened Health dispensary locations across Colorado. 

“It is a great privilege to be working with the CAM team to cultivate these incredibly popular strains in our Colorado facility and make them available to our Colorado customers,” said David Chiovetti, Chief Commercial Officer, PharmaCann. “CAM has built a solid reputation among true California cannabis aficionados for delivering high-quality flower along with a commitment to provide cannabis as an alternative to pharmaceuticals and other potentially harmful treatments.” 

CAM’s founder and CEO, Anna Willey, became a premium cultivator in California following her work in Colorado where she was the first woman to open a cannabis dispensary in the early 2000s. The partnership with PharmaCann marks the company’s return to the Centennial State. 

“At CAM, we have always had a mission to make the plant available to as many people as possible, so cultivating these strains in Colorado helps us make good on that mission,” Willey said. “Since Colorado is where my cannabis career began, this partnership is truly me coming full circle and back to my cannabis roots.”

CAM has always held compassion as a core value and guiding principle in everything the company undertakes. With more than two decades of experience in the cannabis industry, CAM has the street cred to create incredible enthusiasm among cannabis consumers. 

“We can’t wait to see how our customers react to CAM’s flower on our shelves,” Chiovetti said. “Those who are already familiar with CAM and their premium-quality cannabis strains are going to be really excited – and those who have yet to hear of them are in for a very pleasant surprise.” 

About PharmaCann 

PharmaCann Inc. is one of the nation's largest privately held, vertically integrated cannabis companies, providing safe, reliable, and high-quality cannabis products to people in both the medical and adult-use markets. We are a seed-to-sale cannabis and infused product retailer. The PharmaCann geographic footprint includes LivWell Enlightened Health and Verilife dispensaries, including cultivation and processing operations in eight states. We have developed our matter.™, LivWell, Magnitude, Sweet Grass, #HASH, Full Melt, Tonic Drops and 5 Leaf branded products that deliver a high-quality, consistent user experience. For more information about PharmaCann, please visit PharmaCann.com.